around the valley: ‘nuestras raices’ to link up lowriders y mas for their annual cinco de mayo car show

written by roman t. flores, freelance journalistedited by sarina e. guerrawebsite by justin orsino Helping me keep gas in the tank for this column is one such car club that hit their slow-roll stride in the fifth year of their main event… Nuestras Raices valle imperial Cinco de Mayo car show.  Amid the cool chrome, high hops and … Read more

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around the valley: desert daze brew fest looks to perk up locals, showcase talent

written by roman t. flores, freelance journalistedited by sarina e. guerraformatted by justin orsino In the grand landscape of the Imperial Valley, sad to say, businesses, events and ideas come and go. Some prosper for a bit then run out of gas (a fitting metaphor for the times, right?), some have success and then lack the continued … Read more

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more than monsters: auto enthusiasts steer bad PR in new direction

written by ryan perezedited by sarina e. guerra In the heart of the Imperial Valley, a tight-knit community of car enthusiasts has taken root and is attempting to navigate the difficult world of California’s strict vehicle modification laws while trying to reshape the public’s perception of a controversial pastime. Despite the shadow cast by incidents … Read more

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the future of la raza: remembering latino legacy & reassessing our identity

At this point, this story is about so much more than César Chávez—but for chronology’s sake let’s take this story back to March of this year. People’s Press was fresh off a Mid-winter Fair & Fiesta induced frenzy and I was already knee-deep in things I hadn’t done by the time the César Chávez event … Read more

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